{ "title": "As we often say in French, "never two without three"." , "date": 1726140888 , "content": [ [ ] , [ "img" , [ "events-centrestage-2024-runway-look6+8.jpg" , "events-centrestage-2024-runway-look3.jpg" , "events-centrestage-2024-runway-all.jpg" , "events-centrestage-2024-runway-look6.jpg" , "events-centrestage-2024-runway-look7.jpg" ] ] , [ "p", "A heartfelt thank you to the HKTDC for inviting us once again to showcase our couture collection at Hong Kong fashion week 2024. Each year surpasses the last, bringing new surprises and challenges. This year, we collaborated much more closely with key opinion leaders (KOLs) and the press, with features in Vogue, Madame Figaro, on TVB and even a showcase at the Hong Kong Palace Museum." ] , [ "hr" ] , [ "img" , [ "events-centrestage-2024-makingof-look6.jpg" , "events-centrestage-2024-makingof-look7.jpg" , "events-centrestage-2024-makingof-look3.jpg" , "events-centrestage-2024-makingof-embroidery2.jpg" ] , "events-centrestage-2024-makingof-look4.png" ] , [ "p", "As always, the journey began in our atelier in the heart of Kennedy Town. We had just completed renovations a few weeks before summer, in time for an enthusiastic team of four carefully selected summer interns from PolyU School of Fashion and Textiles to join us. They filled the atelier with energy and dedication." ] , [ "p", "Creating the collection took an average of nearly 500 hours of work per look, including numerous design sessions and meticulous work on our custom-made embroidery looms. We also used most of the fabulous glass beads we had purchased during our last trip in Tokyo." ] , [ "hr" ] , [ "img" , [ "events-centrestage-2024-preparation-rehearsal.jpg" , "events-centrestage-2024-preparation-remix.png" , "events-centrestage-2024-preparation-backstage.jpg" , "events-centrestage-2024-pressconf-stage.jpg" , "events-centrestage-2024-pressconf-press.jpg" ] ] , [ "p", "On the event production side, it involved the usual attention to choreography, makeup and hair styling, music, and stage design. We continued our use of AI, drawing inspiration from modern art of 1910s Paris. Then came the execution. Fortunately, the investments we made in our previous shows in 2022 and 2023 truly paid off, speeding up the entire process." ] , [ "p", "This year, we have seen growing recognition from the Hong Kong Fashion Week organisers. For the first time, we were invited to a number of satellite fashion events, including the opening press conference of CentreStage at the Hong Kong Palace Museum. It was a wonderful opportunity to engage with a diverse group of fashion peers, influencers, and the press." ] , [ "hr" ] , [ "img" , [ "events-centrestage-2024-friends-victor.jpg" , "events-centrestage-2024-friends-mei.jpg" , "events-centrestage-2024-friends-look6+yasmina.jpg" , "events-centrestage-2024-friends-interns.jpg" , "events-centrestage-2024-friends-masterfong.jpg" ] , "events-centrestage-2024-friends-masterfong-01.jpg" ] , [ "p", "Fashion week is a rare chance to connect across generations and within the fashion industry, sharing our collective passion for the craft. A huge thank you to everyone for your support, participation, and encouragement. We are deeply honoured. See you next year for even more exciting surprises!" ] , [ "p", "Featured above are our dear friend Victor from Victor Chan Studio, YuanMei Li from SenseByMei, beautiful Altana Edeeva from Quest Top Models, our team from PolyU and our cheongsam sifu and mentor master Fung Yau-Choi" ] ] , "author": "Alex VB" }